Data Scientist - Attribution
Company: VirtualVocations
Location: Arlington
Posted on: November 7, 2024
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Job Description:
A company is looking for a Data Scientist - Attribution to lead
their attribution efforts and analyze customer journeys across
multiple channels.
Key Responsibilities
Develop and implement a multi-touch attribution framework to track
customer journeys
Leverage mobile measurement tools like SKAdNetwork for accurate
reporting of mobile installs
Manage marketing tags and tracking systems to ensure accurate data
collection for attribution models
Required Qualifications
Bachelor's degree in Data Science, Mathematics, Statistics,
Computer Science, or a related field
4+ years of experience with attribution models and mobile
measurement in a data-driven environment
Strong proficiency in SQL and Python/R for data analysis
Familiarity with data visualization tools such as Tableau or
Sigma
Understanding of UTM parameters and SKAdNetwork for mobile
measurement
Keywords: VirtualVocations, Lancaster , Data Scientist - Attribution, Other , Arlington, Pennsylvania
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