Business Development

Company: Gregory Welteroth Advertising
Location: Montoursville
Posted on: November 1, 2024

Job Description:

Business DevelopmentWe are looking for a dynamic professional who can build strong relationships and can identify new markets, services, processes, and partnerships. If you can build client relationships and work to offer strategies and opportunities for growth and the ability to convert leads into clients you will be successful with us. Duties and Responsibilities:Analyze client data and information to inform client strategyUnderstand KPI development and lift measurementUnderstand attribution modeling Strong quantitative capabilityUnderstanding of media in order to support recommended client strategiesInform and advise various levels of client management and stakeholdersMeet with clients and vendors to discuss procedures and strategyAnalyze habits and data available from the competitor landscapeResearch market and industry trends and patternsCompare ROAS/ROI with past data and reportsSimplify findings and client campaign performance reports into presentations (PowerPoint)Organize and store data for future prospective clientsCreate diagrams and documentation to pinpoint problems and find solutionsIdentify and understand problems through forecasting, quantitative reporting, research, and statistical analysisRecommend campaign changes and improvements based on findings Ideal Candidate:Bachelor's degree systems engineering, business management, economics, mathematics, marketing (with quantitative focus) or accountingAble to perform statistical analysisCritical thinking and problem solving in complex situationsStrong written and verbal communication skills Able to multitask, prioritize, and manage time efficientlyStrong PowerPoint capability Company Summary Gregory Welteroth Advertising (GWA) is a national award-winning privately-held advertising and marketing company that specializes in media buying strategy, cooperative retailer-based programs and national branding campaigns. We support small businesses, large businesses and boutique brands. We use premium technology to support our brands like Alteryx, Tableau, and Salesforce. Our offices are located in central Pennsylvania, we have spent the past 30+ years working with national and international brands to create programs that increase sales and brand awareness. PIf101f1d34e4e-25660-35661054

Keywords: Gregory Welteroth Advertising, Lancaster , Business Development, Other , Montoursville, Pennsylvania