Senior Product Marketer
Company: VirtualVocations
Location: Allentown
Posted on: November 1, 2024
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Job Description:
A company is looking for a Sr. Product Marketer to lead product
messaging and marketing strategies.
Key Responsibilities
Drive integrated marketing plans and campaigns to promote product
vision and grow market share
Collaborate across teams to define product marketing strategy and
optimize lifecycle profitability
Develop persona-based messaging and create content for various
marketing and sales stages
Required Qualifications
Bachelor's Degree
5+ years of experience in Product Marketing, Sales, or Go-to-Market
roles
Proven ability to develop and execute effective product marketing
strategies
Strong foundation of analytic skills to support business case
development
Automotive/Retail experience preferred
Keywords: VirtualVocations, Lancaster , Senior Product Marketer, Other , Allentown, Pennsylvania
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