Director, MDU Entertainment
Company: Comcast Corporation
Location: Philadelphia
Posted on: October 29, 2024
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Job Description:
Comcast brings together the best in media and technology. We
drive innovation to create the world's best entertainment and
online experiences. As a Fortune 50 leader, we set the pace in a
variety of innovative and fascinating businesses and create career
opportunities across a wide range of locations and disciplines. We
are at the forefront of change and move at an amazing pace, thanks
to our remarkable people, who bring cutting-edge products and
services to life for millions of customers every day. If you share
in our passion for teamwork, our vision to revolutionize industries
and our goal to lead the future in media and technology, we want
you to fast-forward your career at Comcast.Job SummaryResponsible
for leading the discovery, development and evaluation of new
product ideas, enhancing existing products or strategic product
extensions, and translating research discoveries into usable and
marketable products. Leads, plans and tracks all phases of the
product life cycle, from inception to introduction into the
marketplace. Appraises and influences new product ideas to
determine their potential to address customer needs and to achieve
goals in revenue growth and market share. Determines product
specifications and coordinates with various functions, including
Engineering, Manufacturing, Marketing and Sales, to ensure
successful product development and implementation. Under
consultative direction, provides leadership and direction to
large/complex teams in the same business function. Implements
strategy; leads and translates approaches to highly complex issues.
Uses quantitative/financial information to assess, manage, improve,
and report business performance. Provides leadership and direction
for multiple functional areas. Manages professionals at manager,
supervisor and professional levels. Ensures appropriate resources
to achieve financial and business objectives. Influences, shapes,
and integrates strategy for -functional area(s).Job DescriptionCore
ResponsibilitiesOpportunity Assessment:Define KPIs - Define Key
Performance Indicators, Revenue Generating Metrics and business
impact priority level on the product roadmap. -Definition &
Discovery:Market Needs - Collect and review consumer feedback,
market insights, competitive benchmarks, and Division requirements.
Act as the voice of the Division in the requirements setting
process.Market Opportunities - Identify market opportunities to be
explored.Business Case - Develop business case and financial
modeling to ensure product viability. -Requirements, Common
Goals:Customer Pain Points - Identify customer pain points based on
market and customer data to establish priority of focus.Business
Requirements - Identify "business requirements" which reflect
minimal lovable product proof points. Has a voice not a vote on
design, features, priorities of the experience including backlog
management.Customer Sentiment Reporting - Establishes "voice of the
customer" data needs and align on data sources and ownership.
Ensure single source for data and transparency.
-Architect/Prototype:Prototype Feedback - Provide feedback to
Platform & Experience Product Managers on prototypes based on
product market fit. -Design/Lovable Products:Confirm Design - Once
designed by Platform & Experience Product Managers, reconfirm the
design is projected to deliver against the defined objectives.
-Develop and QA:Finalize Content - Facilitate content deal with
partners.Testing Customer Journey - Facilitate testing of the
inclusive interaction points across the entire customer
journey.Business and Marketing Onboarding - Facilitate business and
marketing onboarding of partners. -Product Launch:Execute GTM
Strategy - Execute GTM strategy, develop marketing plan to
communicate value to market, facilitate the design, development and
implementation of sales training.Market Trials- Facilitate market
trials. Consumer Readiness - Coordinating with sales channels,
facilitate release management to retail and care partners.
-Optimization and Support:Validate Targeted Market Engagement -
Identify product/features that are not meeting the common goals and
partner with Platform and Experience Product Managers to develop
and implement improvement plans.Continuous Validation of Engagement
- Regularly confirm consumer engagement.Inquiry Management -
Accountable for information requests related to the product from
internal and external stakeholders.Consistent exercise of
independent judgment and discretion in matters of
significance.Regular, consistent and punctual attendance. Must be
able to work nights and weekends, variable schedule(s) as
necessary.Other duties and responsibilities as assignedMinimum
Requirements
Keywords: Comcast Corporation, Lancaster , Director, MDU Entertainment, Executive , Philadelphia, Pennsylvania
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